If you’ve ever watch Gruen Planet on ABC Television you will have seen the segment titled, The Pitch.
The Pitch is a challenge between two advertising agencies who are asked to sell the unsellable.
Yesterday morning as part of Grand Final Live, a one hour combined broadcast of my morning radio program at 98five and Clayton Bjelan’s program at 89.9 LightFM, we ran our own version of the pitch. Clayton had to sell the benefits of Melbourne to our Western Australian listeners and I had to sell Fremantle to those listening in Melbourne.
Click on the play button on the audio player below to hear what happened.
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