Sumo Salad has taken a shot at those cute McDonalds advertisements where a child escapes from the body of an adult to buy McDonalds products.
This video is sure to rocket around the world. I imagine that the original advertisements are only broadcast in Australia but that won’t stop their viral campaign spreading across the globe.
Sumo’s ad is likely to reach a larger audience through email than they could have achieved through television and yet they’re not paying the mammoth television advertising charges. Clever.
Posted by Rodney Olsen
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smart man